For the past year, nonprofits have conducted virtual fundraising events to raise donations and continue engaging supporters despite pandemic-related restrictions. During this time, organizations learned valuable lessons about not only the best way to plan these events, but also the best tech tools to use to set their virtual events up for success.
It’s not enough to just live stream your event and call it a day. Virtual event tools provide the framework for creating a uniquely engaging opportunity that rivals in-person experiences.
With this in mind, here are three tech takeaways we’ve learned from a year of digital fundraising events:
- Strategic virtual event management processes are necessary to engage participants.
- Mobile apps provide an effective way to reach potential participants.
- Accessibility is important to reach the widest audience possible.
Although social distancing and masking regulations are easing in many areas, it’s still worth investing in dedicated virtual event management solutions as these events will be popular in the future. Virtual fundraising events are highly convenient for attendees, have less overhead costs because of the lack of a physical venue, and allow you to reach an international audience with your message.
By establishing your strategy for virtual fundraising events now, you give your organization a robust framework to use in all future activities. Let’s dive in! (more…)