Event registration and ticketing blog for WordPress - Event Espresso

Announcing the Automated Upcoming Event Notifications add-on

Automatically send out event reminder emails for upcoming events

Has this happened to you before?

You hear about an upcoming event and eagerly register online to confirm your spot. Then you continue with life, and somehow you forget about the event. You’ve now missed an event that you were looking forward to, and it feels like you’ve tossed money away.

I know the feeling because I’ve had the same thing happen to me. It is more common than you think, and it may be happening for attendees that register for your events. Just like you, your attendees are busy, and they may also forget to show up for your next event.

The good news is that you can nudge your attendees by sending event reminder emails. Read More

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Use These 9 Simple Tips & Tricks to Take Your Event Page to the Next Level

If you want to make a good first impression on attendees, you need to have an engaging, informative, and visually appealing event page. Savvy event organizers follow tried-and-tested strategies to plan events that meet their attendees’ expectations from the very start and a helpful event page is a great place to start.

In this article, we’ll share nine great tips and tricks, plus a few bonus tips that you can use to take your event page to the next level and potentially increase registrations and bring in more event revenue.
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Is your Payment Method Ready to Comply with the EU’s SCA/PSD2 Regulations? And what to do if it isn’t.

The Second Payment Services Directive (PSD2) and Strong Customer Authentication (SCA) come into enforcement across Europe September 14, 2019. Although we’ve written about it before, we thought we should answer some questions about how this impacts  payments on your Event Espresso-powered website.

PSD2 is a set of new European regulations regarding payments, one of which is SCA. If your website does not meet the requirements of SCA, your European customer’s banks may refuse payment. The new requirements apply to online transactions where the issuing and acquiring banks are located in the European Economic Area (EEA).  

We’ll explain how to meet the requirements of SCA in order to keep accepting payments even after PSD2 comes into effect. Read More

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How to Leverage Pricing and Packaging to Sell Out Your Next Event

Settling on the right ticket pricing strategy can make all the difference between success and failure. Do it right and you’ll be able to sell out your event. But with the wrong strategy you could end up losing money.

While there may be event organizers out there that exclusively only use promotional codes to sell event tickets, it’s not always the best approach to event ticketing.

Considering the benefits that other pricing strategies – such as ticket bundles and graduated pricing – bring to the table, you’ll likely never want to rely solely on promo codes again. By using alternate ticket pricing models, you’ll be able to offer targeted discounts, sell more tickets, and improve attendee satisfaction.

In this post, we’ll start by explaining why your event ticket pricing strategy matters and then look at three different types of pricing and packaging strategies to help you decide when to use each option.

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Import a list of attendees from a CSV file upload with the Event Espresso Importer

Do you have an upcoming event where you would like to import a list of attendees?

If you have a small number of attendees, then you could manually import them into Event Espresso through your WordPress dashboard. However, if you are expecting hundreds of attendees, then importing one by one is a show stopper.

Bulk register attendees with the Event Espresso Importer

As an alternative to manual registrations, you can upload a list of attendees by importing a CSV file with the Event Espresso Importer extension. Read More

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Event Espresso Stripe Add-On Adds PSD2 Compliance

The Event Espresso Stripe Add-on 1.1.4 update will add compliance with Strong Customer Authentication (SCA), a new requirement of Europe’s second Payment Services Directive (PSD2). If you accept payments from European customers with Stripe, we recommend that you update and switch to using Stripe Elements before September 19th, when PSD2 comes into enforcement.

Keep reading to find out what is changing in the Event Espresso Stripe add-on.

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Automating Your Follow Up Marketing with Infusionsoft

Choosing the right sales and automation software to replace your manual email marketing efforts is a great way to stay on top of potential leads, convert prospective attendees into registrants, and boost sales.

Considering the benefits of using a marketing automation solution like, Infusionsoft, you’ll never want to manually create confirmation and reminder emails again. In fact, by using marketing automation software, you’ll get access to all sorts of useful features like scheduling and sending marketing emails, managing registrant information, and using it to send personalized emails to your attendees.

In this article, we’ll share some actionable tips on how to automate follow up marketing for events with Infusionsoft. Before we begin, let’s quickly take a look at what Infusionsoft is and why you might consider adding it to your event marketing tech stack. Read More

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Join Our Team –> JavaScript/React and PHP Developers Wanted

Our team is looking for well qualified, WordPress JavaScript/React and PHP Developers to join our remote team.

If you enjoy working with WordPress, OOP PHP, or JavaScript and React, then you’ll find yourself right at home with the Event Espresso team. Our WordPress plugin powers tens of thousands of event websites throughout the world, that also sell hundreds of millions of tickets a year, and is built using the latest Object-Oriented Programming practices.

Along with contributing to many WordPress projects, such as the REST API, Gutenberg, Multi-site, Twenty Nineteen Theme, and more, many members of the Event Espresso team have been working on the project together for over seven years of Event Espresso’s ten-year existence. With some of them leaving to create businesses of their own, landing that dream job, or going to work at Automattic. Read More

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8 Reasons to Include Event Ticketing Technology While Planning a Conference

The event management industry has stepped into a highly tech-driven age with many useful innovations already on their way to becoming the norm. Adoption of new technologies is simplifying major event related tasks for all kinds of event management, including corporate event management

Corporate conference organizers and hosts are keen on transforming the whole event management process into a technology controlled system. 

One important aspect of corporate event management is ticketing and registrations. The days of traditional paper-based ticketing are long gone. Event technology has streamlined the process of managing conference registrations. For instance, online ticketing systems have eliminated the load of manual recording, processing, and arranging data.

Here are 8 reasons why you must invest in event ticketing technology when planning your next business conference. Read More

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Community Chat Group

Chat groups are dedicated communities where you can learn and share ideas with industry professionals, enthusiasts, and team members or even collaborate on projects together. In fact, web professionals and people in all types of industries use Slack, an online collaboration platform, to facilitate communication between internal teams, engage audience members, find community, and deliver value to customers.

At Event Espresso we are spread out across the globe so we use Slack for real-time communication with the team. Slack channels and groups can help keep you in the loop about what’s new and upcoming in the event industry and how you can better prepare for your.
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