As an event organizer, you can leverage event technology and marketing channels to engage with attendees before, during, and after your event. It gives you the opportunity to:
- Share valuable, informative content with attendees.
- Start a conversation before the event begins and keep it going long after the event ends.
- Collect data throughout the event to monitor and analyze key event marketing metrics.
In this article, we’ll explore some of the different ways you can engage your attendees before, during, and after your event. By the time you’re done reading, you’ll be in a better position to put together a successful event engagement plan of your own. (more…)