Feature Spotlight: Using Datetime and Ticket Names to Consolidate Event Pages

In Event Espresso 4, if you manage the online event registration and ticketing for a category of events (e.g. volunteering opportunities or an on-going writing workshop) you can configure ONE event page and let the multiple datetime and multiple ticket names specify the different dates and ticket options.

Configuring your events this way allows you to:

• have one event page with a specific url where you can refer people to time and time again via email or over the phone or in social media, etc
• Optimize this special event page for your particular type of event to increase your search engine optimization ranking and ticket sales
• Present more volunteering/purchasing options to people at once rather than making them view multiple pages or check out/purchase multiple times

Here is an example of this strategy with all the upcoming volunteering opportunities for a non-profit organization.

In this case your organization offers multiple types of volunteering opportunities that occur on different dates. Once you have configured your event registration and ticketing for these similar types of events, your potential customers/attendees/volunteers will be presented with all the volunteering opportunities on ONE page. This is what the front-end would look like (click to enlarge).

You can only get this type of control with Event Espresso. 

Take a look at this Event Espresso 4 tutorial if you want to see how it’s done.