Many nonprofits view their website one-dimensionally— simply as a one-stop-shop to convert visitors into donors. While it definitely serves that purpose, failing to see your website as a greater resource leaves much of its potential behind.
Your website provides an ongoing means of communication and connection with your audience. And that’s why you need to focus on a strategic website plan that can help you engage donors over time.
A strategic plan for non-profit web design includes the following:
In this post, we’ll highlight a few improvements that are now available in Event Espresso. We are still working on major new features like Recurring Events, but we like to sneak in some useful upgrades here and there too.
Filter by venue in the events overview screen
Do you host events such as classes & workshops at different event locations? Now you can see events for a specific venue in your events overview screen.
From your WordPress dashboard, go to Event Espresso → Events. The new dropdown menu for All Venues appears between the “Show Active/Inactive” and “All Categories” dropdown menus.
Click on All Venues and choose a venue. Then click on the Filter button.
You’ll then see events for a specific venue. Afterward, you can click Reset Filters to see all events again across your venues. Read More
Posted by Maria Ansari on Tuesday, November 5th, 2019
The right event registration and ticketing solution can help you accept registration information from attendees while delivering a near-perfect online event registration experience for your prospective attendees.
In this post, we’ll take a closer look at two of the most popular online event registration solutions – Event Espresso and Gravity Forms – that can help you accept registrations, sell tickets, and collect information from your attendees. Read More
Nestled in sunny southern California, in the heart of Hollywood, is the Los Angeles Center of Photography (LACP). We had the privilege of chatting with Brandon from the LACP.
LACP is a nonprofit 501c3 organization devoted to photographers and the photographic arts. The organization offers classes, workshops, exhibitions, portfolio reviews, and more, all to help photographers advance their skills and careers.
What does the Los Angeles Center of Photography do?
Whether you are a photography expert with years and years of experience or you are just getting started as a novice, the LACP has resources available to help you level up with your photography skills.
Photo credit: Julia Dean
When asked about one of their memorable events, Brandon told us about their “Exposure Weekend.” Hosted in the third week of July, the multi-day event was described as a smashing success, and we knew we wanted to hear more. Read More
Posted by Seth Shoultes on Monday, October 28th, 2019
Halloween is a holiday that people of all ages can enjoy. So it’s no wonder many businesses and individuals host Halloween-related events each year. There are many benefits to starting a spooky attraction such as a haunted house. However, there will be some planning and preparation needed to make it a success.
Paying particular attention to detail and taking a guided approach to promotions can help make your event both fun and profitable. With the right strategy and management tools, your haunted house can be a booming attraction.
In this post, we’ll discuss the importance of properly managing and promoting your Halloween event(s). Then we’ll walk you through three ways you can make your haunted house a success. Let’s get started!
Automatically send out event reminder emails for upcoming events
Has this happened to you before?
You hear about an upcoming event and eagerly register online to confirm your spot. Then you continue with life, and somehow you forget about the event. You’ve now missed an event that you were looking forward to, and it feels like you’ve tossed money away.
I know the feeling because I’ve had the same thing happen to me. It is more common than you think, and it may be happening for attendees that register for your events. Just like you, your attendees are busy, and they may also forget to show up for your next event.
The good news is that you can nudge your attendees by sending event reminder emails. Read More
Posted by Maria Ansari on Tuesday, October 1st, 2019
If you want to make a good first impression on attendees, you need to have an engaging, informative, and visually appealing event page. Savvy event organizers follow tried-and-tested strategies to plan events that meet their attendees’ expectations from the very start and a helpful event page is a great place to start.
In this article, we’ll share nine great tips and tricks, plus a few bonus tips that you can use to take your event page to the next level and potentially increase registrations and bring in more event revenue. Read More
Posted by Michael Nelson on Friday, September 13th, 2019
The Second Payment Services Directive (PSD2) and Strong Customer Authentication (SCA) come into enforcement across Europe September 14, 2019. Although we’ve written about it before, we thought we should answer some questions about how this impacts payments on your Event Espresso-powered website.
Posted by Maria Ansari on Tuesday, August 27th, 2019
Settling on the right ticket pricing strategy can make all the difference between success and failure. Do it right and you’ll be able to sell out your event. But with the wrong strategy you could end up losing money.
While there may be event organizers out there that exclusively only use promotional codes to sell event tickets, it’s not always the best approach to event ticketing.
Considering the benefits that other pricing strategies – such as ticket bundles and graduated pricing – bring to the table, you’ll likely never want to rely solely on promo codes again. By using alternate ticket pricing models, you’ll be able to offer targeted discounts, sell more tickets, and improve attendee satisfaction.
In this post, we’ll start by explaining why your event ticket pricing strategy matters and then look at three different types of pricing and packaging strategies to help you decide when to use each option.
Do you have an upcoming event where you would like to import a list of attendees?
If you have a small number of attendees, then you could manually import them into Event Espresso through your WordPress dashboard. However, if you are expecting hundreds of attendees, then importing one by one is a show stopper.
Bulk register attendees with the Event Espresso Importer
As an alternative to manual registrations, you can upload a list of attendees by importing a CSV file with the Event Espresso Importer extension. Read More
