“The right word is always a power.” George Eliot once said. This is true in event promotion, where the power of words can make or break your event’s success. Whether you’re a seasoned event planner or just starting choosing the right words to promote an event is pivotal. We’ll explore the essential strategies and real-life examples that can help event planners master the art of communicating and promoting their upcoming events effectively. From event promotion to social media channel tips to ticket sales, we’ve got you covered.
As the year comes to a close, it is a good time to reflect on the events that happened over the past 12 months and how they affected you and your company. But, how do you measure your success and progress over the past year? How do you learn from your experiences and plan for the future? One of the best ways to answer these questions is to conduct a year-end event review.
An event review isn’t just a stroll down memory lane. It’s a strategic move to learn from the highs and lows, set the stage for growth, and propel yourself into next year with renewed vigor.
According to a survey, 89% of event organizers say that data and analytics are key to their success. A year-end review can help you leverage the data and analytics from your gatherings to optimize your performance and impact.
In this blog post, we’ll explore the benefits of an end-of-year review and how to conduct one effectively.
Coming on top 3 among the top 7 of the biggest holidays for spending and the top 6 of the top 10 on Digital Marketing Statistics and Metrics is Valentine’s Day. According to the National Retail Federation, this spending is continually rising as consumers plan to increase Valentine’s Day spending to nearly $26 Billion.
And because Valentine is fast approaching, this means an opportunity to spawn revenue not just for businesses but for nonprofits as well. Yet for this opportunity to work, as an event planner, you must have the right idea of how to generate income for your nonprofit organization.
Without heartwarming Valentine’s fundraising ideas, you will not be drawing interest and enthusiasm from donors for your nonprofit. To help you with that, we have come up with Valentine’s fundraising ideas to help you raise funds for your nonprofit fundraising.
Speed dating can be a whirlwind of excitement, a unique, efficient, and fun way to connect with potential partners or make new friends.
If you’re an event planner, a speed dating event is a fantastic addition to your repertoire of the type of events you can host to make money or engage your community. In this blog, we’ll explore 8 easy steps on how to host a speed dating event. From the basics to unique ideas, to ground rules, and even a sample script, we’ve got you covered.
Every event started with an event proposal. Some proposals may have started within the mind of the event organizer, others may have been written by a professional event planner to executives to approve and fund the next corporate event. To ensure a successful event, an event planner uses event proposals to include the different elements and details of the event. We will teach you how to make an event proposal plus some event proposal templates to help advance you in your event planning.
Are you someone who loves organizing and hosting events, with a creative flair and a commitment to excellent customer service? Starting your own event-planning business might be a fantastic way to turn that passion into a successful career.
The U.S. Bureau of Labor Statistics predicts an 8% growth in the event planning industry from 2022 to 2032, surpassing the average job rate. This means that there will be more opportunities and challenges for aspiring and experienced event planners in the coming years.
So, how can you begin your event planning business from scratch? What are the essential steps and requirements involved? What are the advantages of owning your own event-planning business? This article will guide you through the process of launching your event planning business in 2024, from defining your niche to building your team.
Are you ready to take the plunge and kickstart your event-planning venture in 2024? Read on to learn how to plan, launch, and grow your event planning business efficiently.
Event success is measured through the accomplishment of event KPIs (Key Performance Indicators). Whether you’re in the initial event planning stage, planning for your event activities, or writing a post-event report for your future events, this article contains all the information you need in setting KPIs for your events.
KPI for events is an ideal way to judge the success of your events by measuring specific event objectives and goals. KPIs to measure are usually set at the beginning of the event planning process as another approach to setting goals and budgets.
Did you know that Instagram is an incredibly popular platform for promoting events, with over two billion monthly active users? According to Statista’s January 2023 data, Instagram holds the fourth position among the most-used social media platforms globally.
Instagram offers a huge and diverse potential audience for your event promotion strategy, as well as various features and tools that can help you showcase your event features and benefits, and generate more interest and engagement for your event on Instagram.
Whether you’re planning a corporate conference, a music festival, a charity fundraiser, or a local community gathering, Instagram can be your key to reaching a wide and engaged audience.
In this comprehensive guide, we will walk you through the essential steps to promote an event on Instagram effectively.
People are constantly looking for connections whether in person or in online events. When it comes to organizing a virtual event, Zoom is the most common platform event organizers use. This article will teach you how to create a Zoom event with registration on the platform and through Event Espresso.
Some of the best memories of our lives happen in a memorable event. From significant life milestones to everyday celebrations, events hold a special place in our hearts. At the heart of this vibrant industry lies the essential component of selling tickets. This article will discuss how Event Espresso pricing outshines Eventbrite pricing and why Event Espresso is a better alternative.
Selling tickets is a primary source of revenue for amateur or professional event organizers. It allows event creators to cover event costs, earn a profit, or raise funds for a cause. Event planners must be strategic in maximizing their profit by choosing their vendors wisely.
Maximizing profit allows event professionals to reinvest in their craft, enhancing the quality of future events. It provides the means to attract top talent, secure better venues, and incorporate innovative technologies, ultimately elevating the overall event experience for attendees.