Video is a powerful tool. For brands, it offers the chance to expand reach, attracting more decision-makers. And when it comes to event marketing, it works just as well. Video opens events up to a larger audience, giving more people the opportunity to access live or pre-recorded content, and offering event marketers a chance to generate additional revenue using pay-per-view video solutions.
But should you use video for event marketing? Read More
Event businesses all over the world have been affected by recent incidents that impact travel including a travel ban, a political crisis, and a pandemic disease.
This article talks about how these occurrences impact event businesses as well as event-goers around the world. We’ll go over some actionable tips and strategies you can implement to minimize the negative effects on your event business and steps you can take to ensure the safety of your attendees and staff members.
Planning and organizing an event takes a lot of work and it’s easy to lose track of the finer details – like reminding registrants about the upcoming event. The solution: Event Espresso’s Automated Reminders feature.
Automated Upcoming Event Notifications allow you to set up event reminders that will automatically be sent to registrants via email days before the event. This way, you can minimize no-shows, let registrants know about any last-minute changes, and share any helpful information that might help your attendees to better navigate your venue or event.
In this quick feature highlight, we’ll explain what automated reminders are in Event Espresso and how you can use them to take some of the work off your plate. We’ll also cover some different ways to use automated reminders and show you how you can set them up on your event website.
Choosing the right event registration tool can help you bring in more attendees, sell tickets, and ultimate increase sales. Fortunately, there are several WordPress plugins out there that can help you plan and organize successful events.
In this article, we’ll compare Event Espresso and Ninja Forms, two popular online event registration solutions for WordPress, to help you decide which one is right for your specific needs.Read More
Many nonprofits view their website one-dimensionally— simply as a one-stop-shop to convert visitors into donors. While it definitely serves that purpose, failing to see your website as a greater resource leaves much of its potential behind.
Your website provides an ongoing means of communication and connection with your audience. And that’s why you need to focus on a strategic website plan that can help you engage donors over time.
A strategic plan for non-profit web design includes the following:
In this post, we’ll highlight a few improvements that are now available in Event Espresso. We are still working on major new features like Recurring Events, but we like to sneak in some useful upgrades here and there too.
Filter by venue in the events overview screen
Do you host events such as classes & workshops at different event locations? Now you can see events for a specific venue in your events overview screen.
From your WordPress dashboard, go to Event Espresso → Events. The new dropdown menu for All Venues appears between the “Show Active/Inactive” and “All Categories” dropdown menus.
Click on All Venues and choose a venue. Then click on the Filter button.
You’ll then see events for a specific venue. Afterward, you can click Reset Filters to see all events again across your venues. Read More
The right event registration and ticketing solution can help you accept registration information from attendees while delivering a near-perfect online event registration experience for your prospective attendees.
In this post, we’ll take a closer look at two of the most popular online event registration solutions – Event Espresso and Gravity Forms – that can help you accept registrations, sell tickets, and collect information from your attendees. Read More
Nestled in sunny southern California, in the heart of Hollywood, is the Los Angeles Center of Photography (LACP). We had the privilege of chatting with Brandon from the LACP.
LACP is a nonprofit 501c3 organization devoted to photographers and the photographic arts. The organization offers classes, workshops, exhibitions, portfolio reviews, and more, all to help photographers advance their skills and careers.
What does the Los Angeles Center of Photography do?
Whether you are a photography expert with years and years of experience or you are just getting started as a novice, the LACP has resources available to help you level up with your photography skills.
Photo credit: Julia Dean
When asked about one of their memorable events, Brandon told us about their “Exposure Weekend.” Hosted in the third week of July, the multi-day event was described as a smashing success, and we knew we wanted to hear more. Read More
Halloween is a holiday that people of all ages can enjoy. So it’s no wonder many businesses and individuals host Halloween-related events each year. There are many benefits to starting a spooky attraction such as a haunted house. However, there will be some planning and preparation needed to make it a success.
Paying particular attention to detail and taking a guided approach to promotions can help make your event both fun and profitable. With the right strategy and management tools, your haunted house can be a booming attraction.
In this post, we’ll discuss the importance of properly managing and promoting your Halloween event(s). Then we’ll walk you through three ways you can make your haunted house a success. Let’s get started!
Automatically send out event reminder emails for upcoming events
Has this happened to you before?
You hear about an upcoming event and eagerly register online to confirm your spot. Then you continue with life, and somehow you forget about the event. You’ve now missed an event that you were looking forward to, and it feels like you’ve tossed money away.
I know the feeling because I’ve had the same thing happen to me. It is more common than you think, and it may be happening for attendees that register for your events. Just like you, your attendees are busy, and they may also forget to show up for your next event.
The good news is that you can nudge your attendees by sending event reminder emails. Read More