As an event planner, promoting your events online can be a challenging task. Luckily, there are numerous event promotion websites available to help you advertise your upcoming event for free. With 700 million people exploring events globally every month, taking advantage of these platforms can give your event maximum visibility. However, with so many options to choose from, it can be challenging to determine which websites are worth your time and effort.
To make your search easier, we’ve compiled a list of 15 of the best event promotion websites that allow you to list your event for free. By utilizing these websites, you can increase your event’s visibility and attract more attendees without breaking the bank.
Article Outline
- Why Event Promotion on Websites Matter
- Free Event Listing Websites For Your Upcoming Events
- Tips To Promote Events on Your WordPress Website
- 1. Install an Event Management Plugin
- 2. Create an Event Page
- 3. Select an Event Theme
- 4. Create Event-related Blog Page
- 5. Offer Early Bird Discounts or Promotions
- 6. Promote through Email Newsletters
- 7. Collaborate with Influencers or Partners
- 8. Display Events On Calendar Page
- 9. Event Schema Markup
- 10. Events Social Sharing Integration
- 11. Analyze and Adjust Strategies
- Other Event Promotion Ideas for Event Organizers
- How to List Your Event on the Website For Free
- Example of an Event Listing
- Conclusion
Why Event Promotion on Websites Matter
Aside from promoting events on your website, utilizing other platforms and event-listing sites is essential in event planning. Here are the reasons why event promotion matters on event listing sites:
- Event listing websites have a broader audience reach compared to your website and increase the chances of attracting more attendees who are actively seeking events.
- It categorizes events based on various factors such as event type, location, and interests. Also, it allows you to reach a specific audience interested in your event’s niche.
- It improves your search engine visibility. Potential attendees searching for events related to your theme or location are more likely to discover your event through search engines.
- Being listed on reputable event platforms lends credibility to your event. Attendees often check these platforms to validate an event’s legitimacy.
- Event listing websites collaborate with other platforms, influencers, and media outlets. Cross-promotion amplifies your reach beyond what your website can achieve.
- Compared to traditional advertising or paid marketing campaigns, event listings offer an affordable way to promote your event to a wide audience.
Leveraging event listing platforms complements your efforts by expanding your reach, enhancing credibility, and connecting with a targeted audience. You can consider using both strategies to maximize your event’s success.
Free Event Listing Websites For Your Upcoming Events
We have compiled a comprehensive list of free event discovery sites that will help you promote your events online.
General Events
1. 9mnt.com
9mnt.com stands out as a platform that effectively bridges the gap between events and potential attendees by leveraging social media connections. This seamless connection facilitates efficient event listing promotion, ensuring maximum visibility and engagement. 9mnt.com is suitable for a wide range of events, but it works best for those who can benefit from social media promotion.
2. Allevents.com
AllEvents.com stands out as a versatile event listing site that provides a comprehensive listing service covering a wide spectrum of events. Its user-friendly interface allows seamless logins via social media and streamlines the event listing process.
Unlike other free event listings, AllEvents offers a comprehensive platform. It allows for free event postings and offers built-in promotional tools (global event discovery, email campaigns, real-time event analytics, optimized event posting, etc.) to help organizers reach a wider audience and engage potential event attendees.
3. Eventseeker.com
As a global event discovery platform, Eventseeker helps users express interest in events worldwide and offers organizers a free submission option. Whether you’re organizing concerts, festivals, conferences, sports matches, or any other live event, Eventseeker provides an intuitive interface tailored to your needs. It offers features such as personalized event calendars, recommendations, event tracking, and social sharing.
4. Weekly Affair
Weekly Affair offers event planners a valuable online promotion tool, allowing free submissions for conferences and events. By listing your event on Weekly Affair, you gain access to a targeted audience of professionals actively seeking industry-specific events. Weekly Affair’s curated content ensures that your event is showcased alongside other relevant and high-quality offerings, enhancing its credibility and appeal.
5. Mainevents
Mainevents is one of the top event listing websites for promoting events that cater to all types and sizes of events. It offers organizers the flexibility to effectively reach their target audience online. With customizable event listings and targeted marketing options, Mainevents empowers organizers to maximize event visibility and attract attendees.
Additionally, its performance analytics feature allows organizers to track the success of their promotions and refine their strategies for future events.
For Professional and Business Events
1. LinkedInEvents
LinkedIn Events offers organizers a free and accessible platform for creating and promoting events of any size, including online events via LinkedIn Live or third-party platforms. It allows you to target and invite the right audience based on their professional backgrounds. With tools for personalized messaging and notifications, you can effectively engage with invitees and attendees.
Events are easily discoverable through LinkedIn’s search and recommendation features, further event awareness and boosting attendance possibilities. Plus, LinkedIn analytics enable tracking event performance to refine future strategies. With LinkedIn Events, organizers reach the right audience, ensuring better engagement and networking opportunities.
2. Events.com
With a broad selection of event promotion tools, Events.com is equipped to handle the promotional needs of events ranging from small gatherings to large festivals. It offers a wide range of event promotion tools, including ticketing, registration, and marketing solutions.
3. 10times
10times is a free event listing that serves as a comprehensive directory for events and exhibitions across various industries and locations worldwide. It allows users to discover, explore, and connect with a wide range of events, including conferences, trade shows, expos, seminars, workshops, and more.
Organizers can list their events on 10times.com to increase visibility and attract attendees, while users can search for events based on their interests, locations, and preferences.
Local and Community Events
1. Top Ten Events
Top Ten Events is a platform that allows event organizers to submit and promote their events, conferences, and workshops for free in a certain community or local event. The platform is user-friendly, allowing for easy and free event submission and promotion without the need for a login through a simple submission process.
This service is particularly beneficial for organizers seeking to extend their event’s visibility and reach a wider audience without incurring any promotional expenses.
2. Events.org
Events.org is a platform centered around community engagement, enabling organizers to connect with potential donors and sponsors effortlessly through social media integration. As a community-focused, event listing site and service, Events.org encourages local engagement and provides a space for a wide range of event types. Events.org is a valuable platform for organizers planning community-centric events, particularly those focused on fundraising and nonprofit initiatives.
3. Gather
With a focus on local communities, Gather is the go-to site for promoting events both small and large that aim to bring people together in specific locales. Its emphasis on localized engagement makes it an ideal option for events aiming to foster grassroots connections and participation. Gather fosters meaningful connections and memorable experiences for all, through grassroots engagement and local community involvement.
4. Facebook Events
According to statistics, every day, around 35 million people look at a public event on Facebook. With this, utilizing Facebook Events will help organizers leverage their event online and social connections for event promotion.
This social networking tool provides a powerful platform for reaching potential attendees and maximizing event visibility. Whether it’s a small local gathering or a large-scale conference, Facebook Events provides the tools and platform to maximize event visibility and attract attendees effectively.
5. Eventful
Eventful is an online calendar and events discovery service. It serves as a comprehensive resource for discovering and promoting events of all types. Whether you’re interested in professional networking, entertainment, or educational experiences, Eventful provides a platform to discover and connect with events happening in your area and beyond.
Technology and Educational Events
1. Confs. tech
Confs. tech is a specialized platform exclusively dedicated to listing technology conferences whether it is online or in-person events. It serves as a valuable resource for event organizers seeking to promote their tech-related events online. Additionally, Confs. tech provides interpretation for international sign language or close captions.
The platform offers a user-friendly interface, making it easy for both planners and attendees to browse and discover relevant events. Listing conferences on Confs. tech helps planners reach tech enthusiasts, professionals, and industry leaders looking for such events.
2. Eventcube
Eventcube offers a robust set of tools for promoting both in-person and virtual events, making it a versatile choice for modern event promotion. With a customizable event listing platform organizers can effectively market their events to a wider audience and drive revenue. Eventcube is well-suited for promoting various types of events, including but not limited to.
Tips To Promote Events on Your WordPress Website
From optimizing design to utilizing plugins and social media, you can promote your event directly on your event website. These tips will help maximize attendance and engagement for your upcoming events.
1. Install an Event Management Plugin
To effectively manage your events, it’s essential to install an event management plugin. The event management plugin will help you assist in optimizing various aspects of event organization and promotion. Trusted by thousands, Event Espresso is the best WordPress online event registration and ticketing plugin.
For event organizers new to online registration, Event Espresso offers these features starting with just a few clicks for $89.95. With no commission or ticketing fees, you can create unlimited events on your WordPress website and set up multiple ticket types, among other benefits. With Event Espresso, managing your events becomes effortless and efficient.
2. Create an Event Page
An event page is a powerful tool for promoting your events online and boosting attendance. It acts as a central hub where you can attract potential attendees by providing essential details such as speakers, schedules, and location information. By using plugins like Event Espresso, you can customize event pages that are preferred by event planners.
Start by installing and activating the Event Espresso plugin on your WordPress dashboard. Navigate to the Event Espresso tab and click on “Add New Event.” This will allow you to customize and create your event page without hassle.
To make your event page more engaging, incorporate high-quality images and videos that showcase your event. By doing so, you can create a memorable experience for potential attendees and increase the chances of them registering for your event.
3. Select an Event Theme
When selecting an event theme, consider avoiding those with built-in event functionality (site functionality). Integrating Event Espresso to handle event registration and ticketing functionality helps you avoid getting stuck in the theme lock-in effect.
Here are some best WordPress event themes to use with Event Espresso: Extant, OceanWP, and Checathlon, available for free, with appealing default designs that require minimal customization.
Creating a buzz around your event is essential to its success, and Event Espresso can help you achieve this by providing features that make it easy to create an event-related blog page, optimize your event page for SEO, and enable social sharing.
With Event Espresso, you can ensure your event page ranks well in search engines, making it easier for people to find and register for your event.
5. Offer Early Bird Discounts or Promotions
Offering early bird discounts or promotions can effectively boost ticket sales for your event. These incentives create a sense of urgency and provide perceived value, encouraging attendees to purchase tickets in advance.
Event Espresso’s advanced features enhance your event ticketing experience. You can set up multiple ticket types, pricing tiers, and registration limits to customize options for your event. Payment gateways ensure a smooth and secure online ticket sales process, managed directly from your event page.
6. Promote through Email Newsletters
Sending out email newsletters can be a great way to spread the word about your event. Craft engaging newsletters that highlight the key details of your event, and any special guests or activities. Include a compelling call-to-action encouraging readers to register or RSVP, and ensure to emphasize the benefits of attending.
Personalize email content and segment your email list to send tailored messages. Consider offering exclusive discounts or incentives to encourage early registration. By leveraging email newsletters, you can effectively communicate the value of your event and drive registrations.
7. Collaborate with Influencers or Partners
Collaborating with influencers or partners can help to increase the reach of your event. With their established networks and targeted followers, it enables you to effectively target your desired audience. Their endorsement adds authenticity and credibility and encourages potential attendees to take notice.
If you find influencers or partners whose audience aligns with your event’s target demographic, consider reaching out to them for collaboration. Discuss partnerships and offer them incentives such as exclusive discounts, free tickets, or VIP access to incentivize their collaboration.
8. Display Events On Calendar Page
Most event planners prefer Event Espresso for accepting event registration for courses, workshops, nonprofit events, and more. One of the best features of Event Espresso is the ability to add an events calendar to your WordPress site.
This allows your attendees to view upcoming events and register or buy tickets directly from your site. It’s a convenient and user-friendly way to manage your event registrations and ticket sales. At Event Espresso, we know that your time is valuable. That’s why we’ve designed our solution to be as efficient and effective as possible, so you can focus on creating amazing events that your attendees will love.
If you don’t currently have a website, Event Smart is a great option for creating an event registration website with an events calendar. Getting started is easy with our helpful guide, and our team is always available to answer any questions you may have.
9. Event Schema Markup
If you want to boost your event’s online presence, using schema markup is a smart move. Event Schema markup is a special kind of code that gives search engines extra details about your event, like when and where it’s happening. This helps search engines understand your event better, so they’re more likely to show it in search results.
Adding schema markup not only makes your event more visible in search results but also makes it more appealing to potential attendees. Search engines can show extra info, like reviews and ratings, which helps people decide if they want to come to your event. This means more people might consider attending, which could lead to a bigger turnout.
10. Events Social Sharing Integration
To increase your event visibility and reach, include social sharing buttons on your event pages. These buttons allow attendees to easily share event details with their friends and followers on social media platforms. Integrating social sharing fosters a sense of community among attendees and encourages engagement that creates a memorable experience for the upcoming event.
Ensure to enable social sharing buttons on your event pages to harness the power of social media platforms and elevate your event’s impact.
11. Analyze and Adjust Strategies
Finally, it’s essential to analyze the effectiveness of your event promotion strategies and adjust them as needed. Use analytics tools to track your website traffic, ticket sales, and engagement. Adjust your strategies as needed to optimize your promotional tactics and improve the overall success of your event.
This helps you see what’s working and what’s not, so you can adjust your plans accordingly. By doing this, you can improve the effectiveness of your promotion and ensure your upcoming event is a success.
Other Event Promotion Ideas for Event Organizers
Here are additional event promotion strategies that you can implement either in-person or online to boost attendance and awareness of your events.
Optimized your website for SEO
If you want your event to be easily discoverable on the internet, it’s essential to optimize your event site and related content for search engines. Search Engine Optimization (SEO) can help your event website or landing page rank higher on search engine results pages.
This will help people find your event when they search for related keywords. Ensure to use relevant keywords in your content and meta tags, and optimize your website for mobile devices.
Press Releases
One effective way to generate publicity for your event is by issuing press releases to relevant media outlets, industry blogs, and online publications. Ensure your press release provides all the event details about your event, including the date, time, location, and any special guests or performers
It’s important to craft a compelling press release that presents the value of your event and its relevance to your target audience to maximize its impact.
Community Engagement
If you want to get the word out about your event, it’s a good idea to engage with local communities, industry groups, and online forums. You can do this by participating in relevant discussions, hosting pre-event meetups or webinars, and offering special discounts to community members to create a sense of excitement and encourage attendance.
Offer Value-Added Content
To generate interest in your event, offer value-added content such as teasers, behind-the-scenes videos, or interviews with keynote speakers or performers. This will help create excitement and anticipation for your event.
How to List Your Event on the Website For Free
Now, let’s talk about how to list your event on websites for free. The process is straightforward and can be broken down into the following steps:
- Research websites that allow you to list your event for free. Some popular options include EventEspresso, Facebook Events, and Meetup. You can choose the free website that we have listed just for you.
- Create an account on the website(s) of your choice.
- Fill out the necessary details about your event, including the date, time, location, and any other relevant information.
- Add a catchy headline and description to make your event stand out.
- Upload a high-quality image or video to help promote your event visually.
- Publish your event listing and share it on social media to generate interest and attract attendees.
By following these steps, you can list your event on multiple websites for free and reach a wider audience. Remember to utilize the above-mentioned 15 event listing websites and promotion ideas to maximize your event’s exposure and make it a success.
Example of an Event Listing
Conclusion
Event planning and promotion can pose challenges for event planners, particularly newcomers to the industry. However, with the appropriate tools at your disposal, these tasks can become more manageable and efficient. Event Espresso is a powerful event management software that provides a wide range of features and tools to help you promote and manage your events effectively.
With Event Espresso, you can create custom registration forms, manage ticket sales, send automated reminders, and display events without requiring registration, tickets, or payments. This allows you to easily promote your events and engage with your target audience in meaningful ways.
So, whether it’s a small workshop or a large conference, Event Espresso can help you streamline event promotion and enhance attendee experiences for both you and your attendees. Give it a try, and you’ll see why it’s a top-rated event management platform!
You can visit our site or try our free demo now!