Assuming that question is answered by the Primary registrant and the ‘Question Text’ for that question is exactly ‘Company / Organization’, you can use the [PRIMARY_REGISTRANT_ANSWER_*] shortcode.
That shortcode takes the questions ‘Question Text’ just after the * and it must match exactly, so as mentioned, if you custom question’s ‘Question Text’ field is “Company / Organization” your shortcode would be:
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