Clients who feel appreciated are most likely to stay loyal to your business. As we all know, happy clients are one of the most important things to keep your business sustainable and healthy. Thinking of events can get overwhelming so this article will provide you with a comprehensive list of client or customer appreciation ideas.
The book Influence by Robert Caldini talks about the concept of reciprocity and how when you do something for someone, they are more likely to reciprocate and return the favor to you. Similarly, when you do something nice for your clients, studies show that they will be more inclined to remember and give it back to you in some way.
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