If you are a business owner or perhaps a marketing professional, you may organize and hold events throughout the year to attract prospective customers and engage them with your brand. Having an event calendar on your site can help you let visitors know your event schedule and allow you to display important event details.
In this article, we’ll start off by discussing what an events calendar is and why it’s important to have one. We’ll also introduce you to the Event Espresso WordPress event calendar. (more…)